. : Course Content : .
 
:: Applying for a job
.Cover Letter
.Resume
 
:: Business Letters
.Before Writing
.Basic Letter Parts
.Styles
.Begining of a letter
.Good news
.Bad news
.Apology
.Complaints & Warnings
.Requesting Actions / information
.End a letter
.Inquiry
.Reply to Inquiry
 
: : Tim's Article
離開大學前的最後一門必修課:商用英文寫作
 
 
 
 
 
 
 

Reply to Inquiry

Opening

. Mention your prospective customer’s name, e.g. if the customer signs his letter
Mr B. Green, begin Dear Mr Green, NOT Dear Sir.

. Thank the writer for his or her enquiry. Mention the date of his or her letter and quote any other references.

Confirming that you can help

Let the enquirer know near the start of your reply if you have the product or can provide the service he or she is asking about.

“Selling” your product

Encourage or persuade your prospective customer to do business with you. Mention one or two selling points of your product, including any guarantees, special offers, and discounts.

Suggesting alternatives

If you don’t have what the enquirer has asked for, but have an alternative, offer that. But do not criticize the product he or she originally asked for.

Referring the customer to another place

Refer the enquirers to another company which can help them if you are not able to handle the order.

Sending catalogues, price lists, prospectuses, and samples

Arranging demonstrations and visits:
E.g.heavy equipment, machinery, and computer installations, may need demonstrating.

Closing
Always thank the customer for contacting you.

網站監製:許正義 老師 Professor. Jeng-yih Tim Hsu
國立高雄第一科技大學 應用英語系 National Kaohsiung First University of Science & Technology, Department of English
Email: gogotim@nkfust.edu.tw
Phone: (07) 601-1001 ext 5117

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